衡阳青栀护肤品全新植萃护肤系列正式上线，主打温和修护

【2026 年 9 月，衡阳】

衡阳青栀护肤品有限公司***宣布，全新栀子植萃护肤系列正式面向市场发售。本次系列包含保湿精华、金盏花清痘水、次抛卸妆膏、出行护肤礼盒等多款产品，聚焦年轻群体敏感肌、油痘肌的护肤痛点，为当代大学生、年轻上班族打造适配日常场景的国货护肤方案。

随着年轻消费者护肤意识提升，大家不再盲目追求***功效，更加看重成分温和、安全无刺激的护肤产品。青栀品牌研发团队，立足湖南本土，深入挖掘本土植物护肤价值，甄选栀子花、绿茶籽、金盏花等天然原料，依托现代化实验室，经过反复测试调配，在保证护肤效果的同时，减少刺激性成分添加。

从原料采摘、筛选提纯，到配方调试，每一个环节都经过多轮皮肤测试。品牌建立全流程车间质检体系，原料筛选、生产灌装、成品检测层层把关，保障产品安全，降低致敏风险，敏感肌人群也能够安心使用。

品牌负责人表示：青栀坚持 “自然植萃，温和护肤” 的理念，希望让更多消费者用上高性价比、安心的国货护肤品。很多年轻人长期熬夜、换季肌肤泛红干燥，普通护肤品容易加重肌肤负担。青栀栀子植萃系列，依靠植物本身的修护力量，补水舒缓，维护皮肤屏障。

未来，青栀会持续深耕植萃护肤赛道，持续打磨产品，拓展线上渠道，结合短视频、内容营销等多种方式，带给消费者更多质量护肤选择，让东方植萃护肤理念被更多年轻人看见。

In September 2026, Hengyang-based domestic skincare brand Qingzhi officially released its brand-new gardenia plant-derived skincare series to the public. Committed to the brand philosophy of “natural plant extraction and gentle skin care”, Qingzhi focuses on solving common skin problems among young consumers, especially sensitive skin and oily acne-prone skin troubles that frequently appear in the daily life of college students and young office workers. The newly launched product lineup includes moisturizing essence, calendula acne-clearing lotion, single-use cleansing balm, and portable travel skincare gift boxes, forming a complete and systematic daily skincare product matrix that meets diversified skincare needs of modern young people.

In recent years, the consumption concept of young skincare groups has undergone tremendous changes. Instead of blindly pursuing strong-effect skincare products with complex chemical formulas, contemporary consumers have gradually turned their attention to mild, safe, and low-stimulus domestic skincare products. Natural plant ingredients, skin-friendly formulas, cost-effective pricing and reliable production quality have become the core standards for young people to choose daily skincare products. In response to the market transformation and consumer demand upgrading, the R&D team of Qingzhi has deeply explored the cosmetic value of local Chinese botanical resources and carefully selected natural and mild raw materials such as gardenia, green tea seed and calendula.

Relying on modern professional laboratories, the brand has carried out repeated formula debugging, skin sensitivity tests and effect verification. All product formulas abandon redundant chemical additives and irritating ingredients, retaining the pure skin-nourishing power of natural plants. In order to ensure the safety and stability of each product, Qingzhi has established a comprehensive whole-process quality inspection system covering raw material screening, production and filling, finished product testing and warehouse storage. Every production link is strictly supervised and checked layer by layer, effectively reducing skin sensitivity risks and ensuring that the products can be safely used by sensitive skin and fragile young facial skin.

According to the person in charge of Qingzhi Brand, the brand always adheres to the original intention of creating affordable and reassuring domestic skincare products for young consumers. Modern young people often stay up late for study and work, resulting in dull skin, dryness, redness and fragile skin barriers. Improper skincare or irritating skincare products will further aggravate skin burden and cause repeated skin problems. Qingzhi’s new gardenia plant-derived skincare series uses mild plant extraction technology to achieve multi-dimensional skincare effects such as deep moisturizing, barrier repair, soothing and brightening, bringing gentle and effective daily maintenance for tired sub-health skin.

In addition to the daily home skincare series, Qingzhi has officially launched a customized portable travel skincare gift box, aiming at travel, short-distance business trips, school return and holiday gift scenarios, solving various skincare pain points in mobile scenarios for young users. The gift box set contains four core skincare products: facial cleanser, toner, repair essence and moisturizing cream, covering the whole process of facial cleaning, water replenishing, stability maintenance and moisturizing locking. Different from traditional large-capacity skincare products that are bulky and inconvenient to carry, all products in the gift box adopt single-use portable small-capacity design, which does not occupy luggage space and is extremely suitable for short-distance travel and daily going out.

The single-use independent packaging effectively avoids the problems of liquid leakage, product deterioration and bacterial contamination that often occur in traditional bottled skincare products during carrying and use, ensuring hygiene and safety for each use. In terms of appearance design, the travel gift box adopts simple Chinese style aesthetic design, integrated with the brand’s unique gardenia logo, balancing practicality and ornamental value perfectly. It is not only an essential portable skincare set for personal travel and daily use, but also an exquisite and high-quality gift choice for festivals, gatherings and friendship gifts.

As a rising local domestic skincare brand in Hengyang, Qingzhi has always focused on the research and development and innovation of plant-derived mild skincare products, adhering to strict production standards and quality control systems. While optimizing product experience, the brand continuously insight into the segmented scenario needs of young consumer groups, enriches product lines, and builds a full-scenario skincare system suitable for Chinese young skin.

In the future, Qingzhi will continue to take natural plant extraction as the core development direction, continuously polish product formulas, upgrade production technology, and expand online marketing channels through short video promotion, content marketing and brand publicity. The brand will always take consumer skin safety and user experience as the core, spread the oriental gentle plant skincare concept, and bring more high-quality, cost-effective and reassuring domestic skincare choices to young consumers across the country.